If you have followed me for any time, you know that I will talk about finding "potential disruptors" as what I believe can be fantastic investment opportunities.
However, during my interview with Jeff Thramann, the founder of Auddia. Jeff said something that made me re-evaluate my thinking on "disruptors," which typically means an incumbent holds the top spot and ultimately loses majority market share to a smaller rival because of a disruptive technology or service approach. Think Blockbuster and Netflix as an example. What if a company could be innovative but not set out to hurt the incumbent but wanted to help the incumbent provide a better experience for their consumer with the power of choice? What if a company wanted to improve the customer experience and provide a revenue stream that would enable the incumbent to expand their service and make it a more personalized local experience. Allowing the incumbent to get creative uncovering local talent, providing more opportunity for artists, etc.
What if the companies vision is to provide a solution where there is no loser, and it's WIN, WIN, WIN, for everyone involved?
I believe Auddia is that company, and Jeff has the vision. I hope you enjoy this interview. If you do, please like it, then share it. Then download the Auddia App ahead of their nationwide rollout on Feb 15th from Goggle Play or the Apple store. Help make Jeff's vision become a reality!
